Step into the realm of advanced AI with our "Prompt Engineering for ChatGPT and Generative AI" course. This program is meticulously designed for professionals aiming to master the art of prompt engineering, a crucial skill in the era of Generative AI (GAI). You will gain in-depth knowledge of how to effectively utilize ChatGPT and other Generative AI (GAI) technologies to create impactful, strategic content. This course is an opportunity to explore the nuances of AI-driven communication and content creation, elevating your professional skills to a new height.

The curriculum focuses on the practical applications and innovative techniques of prompt engineering, ensuring you are well-equipped to tackle real-world challenges. By understanding the mechanics behind Generative AI responses, you'll learn to craft prompts that produce precise, contextually relevant content. This course is not just about learning; it's about transforming your approach to AI and content strategy. Whether you're a marketer, content strategist, or a tech enthusiast, this course will empower you with the skills to leverage Generative AI (GAI) technology for exceptional outcomes in your professional field.

Certificate

All participants will receive a Certificate of Completion from Tertiary Courses after achieved at least 75% attendance.

Funding and Grant

HRD Corp Claimable Course for Employers Registered with HRD Corp

Course Code: M1422

Topic 1: Prompt Engineering Principles and Tactics

• Introduction to AI and Prompt Engineering

• Prompt engineering principles and tactics

• Conceptualize content ideas to meet marketing objectives using Prompt Engineering

• Map out digital storyboards as part of a content strategy

Topic 2: Market Research Using Prompt Engineering

• Market research techniques using Prompt Engineering

• Identify content requirements based on evaluation of customers and potential customer preferences 

• Determine frequency of delivering marketing content to customers 

Topic 3: Content Creation Using Prompt Engineering

• Techniques for content creation using Prompt Engineering

• Process of developing digital storyboard with Prompt Engineering 

• Determine types and styles of content to be delivered to customers 

Topic 4: Content Strategy Guidelines and Ethical Considerations of Using ChatGPT

• Determine modes and processes for distributing content

• Ethical considerations and guidelines when using AI

• Develop guidelines for content strategy execution